In the new issue, Forbes reports that Glenn Beck admits:

"I could give a flying crap about the political process." Making money, on the other hand, is to be taken very seriously, and controversy is its own coinage. "We're an entertainment company," Beck says.

The article is a pretty fun ride, with a few Beck bombshells like that above, but also a few big-duh moments like this one:

"I don't necessarily believe that [what Beck says] is reflective of his own personal politics–I don't even know if he has personal politics," says Michael Harrison, publisher of Talkers, a trade magazine devoted to talk radio. "I see him as a performer."

Writing about this same article, Think Progress's Zaid Jilani writes: 

This isn’t the first time Beck has suggested he isn’t as radically conservative as he seems. In February he told USA Weekend that “you’d have to be an idiot” to “not notice the temperature change” caused by global warming, and that he thinks mankind may play a signficant role in the phenomenon. Beck has previously described himself as “a rodeo clown” and conceded, “If you take what I say as gospel, you’re an idiot.”
 

Clearly, this is a man with sincere political views, who simply must be heard. Think of his as 21st century Howard Beale;  an outraged common man with a $32 million dollar paycheck sticking out of his ass.